http://www.asiansinmedia.org/news/article.php/television/1232
My comment
Survey shows that Indians, Pakistanis, Bangladeshis, black Caribbeans, black African, Chinese, mixed-race and other non-white groups have expressed a deep feeling of under representation on terrestrial channels. Perhaps with the increasingly popular channels such as Zee TV terrestrial channels such as BBC and ITV feel there is no room for contest against channels which cater specifically for ethnic minorities. But then again many first and second generations have been through the f0rmal English/British education system thus being a potential audience for terrestrial channels to reach out to. However, with the touchy subject of ethics and whole dissatisfaction with misrepresentation it is not surprising that terrestrial channels do not produce more or even enough programmes to satisfy ethnic minority audiences.
My comment
Survey shows that Indians, Pakistanis, Bangladeshis, black Caribbeans, black African, Chinese, mixed-race and other non-white groups have expressed a deep feeling of under representation on terrestrial channels. Perhaps with the increasingly popular channels such as Zee TV terrestrial channels such as BBC and ITV feel there is no room for contest against channels which cater specifically for ethnic minorities. But then again many first and second generations have been through the f0rmal English/British education system thus being a potential audience for terrestrial channels to reach out to. However, with the touchy subject of ethics and whole dissatisfaction with misrepresentation it is not surprising that terrestrial channels do not produce more or even enough programmes to satisfy ethnic minority audiences.
1 Comments:
Really interesting article Pip I agree that because of the popularity of Tv channels such as ZEE Tv and other channels directly aimed at ethnic minorities, channels such as the BBC and ITV may feel like they do not have to cover as much as they usually would on programmes in direct relation to ethnic minorities...G.C yEyAh!
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